Monday, March 26, 2012

The Jackie Von Tobel Collection for Helser Brothers


The Pagoda Finial – JVT for Helser Brothers

Something very exciting is on the horizon for those of you who love drapery hardware and are looking for something new and fresh to offer your clients. I’ve been working with Helser Brothers for two years to develop a new collection of drapery hardware and it’s finally almost ready to launch.


I’ve just finished all of the renderings for the catalog which will feature only hand drawn illustrations of the images in use instead of the usual photography. Of course the hardware itself will be photographed and shown in great detail so you can see exactly how it will look in your project.


The process of designing a full line of hardware has been so much fun, mostly because I am working with such a great group of people at Helser. For those of you who don’t know Helser Brothers is a family owned company run by two wacky brothers who love what they do and it is evident in their work, their exemplary customer service and the quality of everyone else who works with them. I’ve been working closely with their team to develop a classically inspired, modern and fresh collection that has something for everyone.

It starts off with a my rough design sketches like the one above for the Pagoda finial ( you know how I love the Chinoiserie!)

90020167-A, FINIAL, POGODA


Those sketches then go to the CAD draftsman and he and the brothers Helser work it into a design that will fit all of their existing hardware elements such as poles and brackets, etc. From there they commission 3D molds of each piece to see how they look in reality and then the permanent casting molds are made. These molds will be filled with Zinc to ensure the sharpest and smoothest possible finish for each piece manufacturer. It’s been a long but very educational process.

pagoda_HelsercAll images copyright, Jackie Von Tobel 2012 all rights reserved

I will be debuting each design here over the next couple of weeks so be sure to stop by and see what’s next!


Sara Grace said...

Very exciting!! My mum and I are also both suckers for the Chinoiserie!

Rebecca Grace said...

These are so cool, Jackie -- and so totally different from what anyone else is offering. I can't wait to see your new goodies in person! Congratulations!

Laura Casey Interiors said...

I love those renderings!!!

Tippy said...

great renderings! :)

Beadboard UpCountry said...

I love this!!!!!!!! Seriously, they would look great in my dining room.........(I have chinoiserie looking wallpaper. So glad you are growing and people appreciate your talents!!!!!Maryanne xo

Jo said...

Your designs are so fabulous!